RCS and Golf Channel’s creative services group recently teamed up to produce a magnetic new graphics package for “Golf Central,” the network’s flagship program covering the latest in golf news. From leaderboards to monitors, topic bars, full screens, lower thirds, a side panel and social media elements, the graphics were built out of a VizRT insert package. To further engage fans, our team also built a custom middleware app that enables the network to mine third party social media management streams, and then air fan favorites in real-time as graphics. Furthermore, we developed an L bar for use in press conference coverage and interfaced scripts for leaderboards and scorecards. Our team then tied it all together with an updated network ticker to match the new aesthetic.
